Frequent guests want to be recognised. After a long day on the road, it’s important that they feel welcomed and appreciated. So let’s start with the basics; a warm welcome, an efficient check in and a great room where everything works as it should. But why not go one step further and show a little appreciation for their business? A welcome gift on arrival, the option of an early check in or a late check out. A complimentary upgrade. Plus the benefit of earning points for the revenue they spend in your hotel.
Our partner hotels sign up new members every single day. These members then discover your hotel when they visit our guest and member website and through various marketing promotions. Your property can avail of fantastic opportunities to target our member database. Whether you want to highlight a particular special offer for your hotel or run double points promotion for a particular need period, we can assist you in reaching a receptive target audience of both business and leisure guests looking to stay in partner hotels and serviced apartments.
Each time a guest returns to your city or area, they have the option of choosing a different place to stay. Maximise your opportunity to secure repeat business by enrolling your guests in a meaningful loyalty programme which encourages business retention and repeat custom. Give your guests a reason to return to your hotel again and again with superb membership perks and loyalty points every time they stay. One time guests convert into regular clients and existing regular clients will stay more frequently.
Give your sales team a unique selling point when trying to secure new corporate business. By offering a loyalty programme to potential guests, you immediately gain an edge over your competitors. Whether you’re in a busy city with an abundance of Internationally recognised brands or in a rural location with a small choice of accommodation, a guest loyalty programme can make all the difference to a company who need to place volume business with a hotel.
Our members must book direct to earn their rewards points and membership perks. This means they must book on your official website or directly with your hotel via phone or email. By encouraging more direct bookings, you are reducing your cost of sale significantly and cutting out the middle man. With current OTA rate parity requirements, it can be difficult to divert business away from high cost channels. Our guest loyalty programme is a fantastic way of rewarding guests for booking direct without breaching rate parity agreements.
Independent hotels can enjoy all the benefits of a multi-property loyalty programme without the excessive costs of joining a hotel chain. Partner up with like minded hoteliers who see the benefits of a cross property loyalty programme without the need to lose their identity to a branded hotel company.